I chosen Dairy farmers group.
The company has used the daisy and the sun together as their symbol, the company has not used any Australian recognised symbol, this is mostly because of what the company does, farming does not only associated with Australia but all over the world, since they company does not need to associate with Australian icons, it has not used any in its logo.
The company has used blue, green and yellow for their logo, these colours have been used because these represent an outdoors feel and also the lands and the sky, which works well to represent farming and what the company does. It also gives the feeling of early morning in which most of the farming is done during this time. With the use of the blue and the green makes sure that the yellow does not over well the whole composition over the logo.
The company has used a San Serif typeface for their logo and also its bold, what this says about the company is that thats it a firm and strong company, that is proud of the products that it produces and that they are happy with what they do.
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